Blog & News

Welcome to the 8 Million Stories blog! Keep up-to-date with the latest digital marketing news and updates from our experienced team.

What are Discovery Ads and Why Should You Use Them?

The user decision process is changing. Rarely linear or limited...

Samantha Hawke, October 15, 2019

What Is Discover, Where Did It Come From And Why Is It Important?

I thought Google operated on queries? Returning results relevant to...

Samantha Hawke, September 30, 2019

The Importance of Structured Data

The search engine results pages are constantly evolving. Gone are...

Donna Kean, June 25, 2019

8 Ways to Establish Your Brand Identity

Brand identity is arguably one of the most crucial components...

Alana Reid, June 13, 2019

How To Create Valuable Content For Your Audience

Welcome to the series “How to create valuable content for...

Jamie Monteath, May 16, 2019

The 8 Reasons B2B Marketers Should Think Audience-First

The ‘top of the funnel’ stuff. That’s what most sales...

Blair Walker, April 16, 2019

Digital Marketing for FMCG Brands

Digital marketing within FMCG has its own unique challenges. While...

Robin Richmond, April 7, 2019

What Google Hotel Search Means For Your Business

July of this year marks the 9th year anniversary since...

Robin Richmond, April 4, 2019

3 new ways to help customers discover your products on Google

In a world of fulltime jobs and overtime, online shopping...

Diana Skof, March 1, 2019

Design Trends For 2019

Open compositions & Asymmetrical Design At the moment, the most...

Kirsty MacLauchlan, February 7, 2019

Content Marketing and the UK General Election

On June 8th, 2017, the United Kingdom will once again...

Mark McGaw, May 22, 2017

Content Marketing Ideas – Where To Start

You have most likely arrived here on this page as...

Pam Reichhartinger-Lawlor, May 18, 2017

How the Evolution Of Voice Search Is Affecting Organic Search

Almost one year ago, Google CEO Sundar Pichai announced in...

Sandy Halliday, March 24, 2017

Is your social media competition breaking the rules?

Building a large social community of engaged followers takes a...

Colleen Reid, March 22, 2017

9 Video Marketing Tips For 2017

Last week I spoke at the Figaro Digital Marketing Summit...

Simon Heyes, February 27, 2017

Facebook Dynamic Ads Get a Makeover

The social media giant announced they would be expanding dynamic...

Rachel Halliday, January 27, 2017

Google Popular Times Live is Tracking Your Customers

Last year, Google introduced a nice little feature called ‘popular...

Colleen Reid, December 9, 2016

Digital Marketing Pros & Cons of Accelerated Mobile Pages (AMP)

According to Google, 40% of people click away if a...

Pam Reichhartinger-Lawlor, November 11, 2016

Guerrilla Marketing 101

Recently there has been a terrifying spate of clown sightings...

Rachel Halliday, October 31, 2016

Stoptober: The Marketers Smoking Gun?

There are many campaigns that come around year after year...

Paul Smail, October 25, 2016

Booking Flights with Facebook Messenger Bots

As a regular booker of flights I was pretty intrigued...

Robin Richmond, June 14, 2016

Working with bloggers 101

Working with bloggers Whether you’re looking to improve your social...

Michael Jarrett, May 4, 2016

10 Social Media Trends To Prepare For In 2016

This article was originally produced for Figaro Digital Magazine. In...

Simon Heyes, February 2, 2016

Experiences And Moments Marketing

A few hours ago, Tim Peake was launched into space,...

Simon Heyes, December 15, 2015

Emojis: The New Language Of The Internet

It wasn’t long ago that many people were claiming the English...

Simon Heyes, August 25, 2015

Google CPC Inflation: How To Combat Rising Costs

At an event in London last month, we had discussions...

Jesper Harbers, July 30, 2015

8MS Shortlisted For Three Digital Awards

We’ve been working hard here at 8MS. Ever since our...

Robin Richmond, April 8, 2015

Marketing To Millennials – What, Where & Who?

You often read articles that say ‘Millennials are lazy‘ and...

Paul Smail, January 29, 2015

Facebook Launches New Video Features To Rival YouTube

In one of our previous posts, we mentioned that by...

Simon Heyes, January 15, 2015

Why An Advert Is Not Just For Christmas

For several years, the half time break at the NFL’s...

Robin Richmond, January 12, 2015

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