Blog & News

Welcome to the 8 Million Stories blog! Keep up-to-date with the latest digital marketing news and updates from our experienced team.

What are Discovery Ads and Why Should You Use Them?

The user decision process is changing. Rarely linear or limited...

Samantha Hawke, October 15, 2019

What Is Discover, Where Did It Come From And Why Is It Important?

I thought Google operated on queries? Returning results relevant to...

Samantha Hawke, September 30, 2019

The 8 Reasons B2B Marketers Should Think Audience-First

The ‘top of the funnel’ stuff. That’s what most sales...

Blair Walker, April 16, 2019

Digital Marketing for FMCG Brands

Digital marketing within FMCG has its own unique challenges. While...

Robin Richmond, April 7, 2019

Changes to Google Ad’s Exact Match

Google has announced a new update to Google Ads in...

Henrike Overbeck, September 21, 2018

World Cup Marketing Ideas 2018

It’s been just under a week since the FIFA World...

Henrike Overbeck, June 19, 2018

Black Friday 2017 – Digital Marketing Tips

It’s that time of year again: where shoppers go crazy...

Lyndsay Menzies, November 16, 2017

Summer Updates On The Google Display Network

At the recent annual Google Performance Summit, the main focus...

Rachel Halliday, June 20, 2016

Google Ads Innovations Keynote – Adwords

There have been many changes over the last year to...

Jesper Harbers, May 25, 2016

PPC Updates: Google Maps Now Part of Search Network & New Google Shopping Tool Released

Google Maps Now Part of Core Google Search Google have...

Rachel Halliday, May 10, 2016

Google AdWords Introduces Customer Match

Google have announced another new feature in AdWords that falls...

Rachel Halliday, November 3, 2015

Google Hotel Ads – Making It Easier For More Hotels To Participate & Helping Travellers Book Rooms

Google have announced the discontinuation of their Hotel Finder Site...

Rachel Halliday, October 7, 2015

September Round Up Of Google Adwords Developments

Native Gmail Ads Arrive In AdWords For All Advertisers On...

Rachel Halliday, September 15, 2015

Google CPC Inflation: How To Combat Rising Costs

At an event in London last month, we had discussions...

Jesper Harbers, July 30, 2015

Google AdWords Livestream 2015 – Ad Updates

Google announced yesterday a raft of new innovations, including new...

Jesper Harbers, May 6, 2015

Google Unveils New AdWords Features – All You Need To Know

The Adwords interface has long been due an overhaul, particularly...

Carolyn Peacock, April 23, 2014

UK Digital Ad Spend Reaches £6.3 Billion

The 2013 full year Digital Ad Spend report was released...

Simon Heyes, April 9, 2014

12 Digital Tips Of Christmas

Merry Christmas everyone! With our Christmas Jumper Showcase now wrapped...

Simon Heyes, December 26, 2013

SEO, PPC And Social Media Tips For Christmas

Batten down the hatches. It’s a little over one month...

Simon Heyes, November 15, 2013

Ignore Google’s Latest Ad Rank Update At Your Peril

On 22nd October Google quietly rolled out a major impact...

Carolyn Peacock, November 11, 2013

A 5 Step Guide To Upgrading To Enhanced Campaigns

With only a few days to go before the 22nd...

Carolyn Peacock, July 19, 2013

Embracing Change: How PPC Marketers Can Make The Most Of Enhanced Campaigns

Recently there has been a lot of discussion about the...

Carolyn Peacock, May 15, 2013

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